Job Description:

The Role

Work with a collaborative, hardworking and highly engaged team owning the creation and delivery of digital marketing content on Fidelity.com and our mobile app!

Deepen relationships with millions of customers by developing strategies to support digital marketing and service campaigns. Use customer insights, testing and learning to improve our communications and deliver a more robust customer experience that drives business results.

The Expertise and Skills You Bring

Ability to lead multiple projects at once with an outstanding level of detail orientation

Strong project management and decision-making skills

Experience developing, executing, and optimizing digital marketing campaigns (for a large and/or regulated company is highly preferred)

Strong interpersonal skills, including the ability to work across the organization and to communicate (written/verbal), and effectively influence all levels of the organization

Experience interpreting customer data and generating insights to determine the effectiveness of communications

Comfortable working with marketing technology to build, test and launch new capabilities

Comfortable working with data & analytics teams to design and implement a/b tests

Familiarity with content personalization, machine learning and Artificial Intelligence

A talent to thrive in a fast-paced environment and are easily adaptable to change

Familiar with all marketing channels (paid media, email, social media, search, etc)

Experience with Agile principles a plus

Bachelor’s degree with minimum of 5 years professional experience and strong financial services experience

The Team

The Senior Manager role will be a key member of a cross-functional Fidelity.com Marketing team which is part of the broader Personal Investing (PI) Marketing Channels organization. This team is responsible for the ongoing strategy and operations of the digital marketing and service content on our customer-facing website and mobile app. This team works with many different teams throughout the organization, including but not limited to: product owners, creative, technology, measurement & analytics, legal, and content publishing.

Certifications:

Company Overview

Fidelity Investments is a privately held company with a mission to strengthen the financial well-being of our clients. We help people invest and plan for their future. We assist companies and non-profit organizations in delivering benefits to their employees. And we provide institutions and independent advisors with investment and technology solutions to help invest their own clients’ money.

Join Us

At Fidelity, you’ll find endless opportunities to build a meaningful career that positively impacts peoples’ lives, including yours. You can take advantage of flexible benefits that support you through every stage of your career, empowering you to thrive at work and at home. Honored with a Glassdoor Employees’ Choice Award(opens in a new tab), we have been recognized by our employees as a Best Place to Work in 2022. And you don’t need a finance background to succeed at Fidelity—we offer a range of opportunities for learning so you can build the career you’ve always imagined.

As a result of COVID-19, many of our associates are continuing to work remotely. When Fidelity employees eventually return to the office, our goal is for most people to work flexibly in a way that balances both personal and business needs with time onsite and offsite through what we’re calling “Dynamic Working(opens in a new tab).”

We invite you to Find Your Fidelity at fidelitycareers.com.

Fidelity Investments is an equal opportunity employer. We believe that the most effective way to attract, develop and retain a diverse workforce is to build an enduring culture of inclusion and belonging.

Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate a request for an accommodation, contact the HR Leave of Absence/Accommodation Team by sending an email to accommodations @fmr.com, or by calling 800-835-5099, prompt 2, option 2.