As a multi-channel brand with a global reach, we carefully design footwear in-house for women and retail new collections across ASOS, Zalando, NA-KD, Simply Be, Office and NEXT plus numerous other well-known retailers globally.We are creative at every opportunity, presenting, promoting and telling our brand story in every campaign, offer and event and across every channel, and due to continued expansion, we’re looking to recruit a Social Media Manager to join our international marketing team based from home, however you may be required to work from other offices both in Germany and internationally on occasions.
Purpose of the role:
The role will be broadly responsible for creating and managing high impact social campaigns across multiple social media platforms for the RAID and BEBO brands. The successful candidate will design, produce, own and deliver an engaging content strategy and coordinate multiple paid social campaigns for our retail brands.
What we are looking for:•
Contribute to the day-to-day management of multiple social media channels for our two major international fashion brands (RAID and BEBO).• Increasing brand / campaign awareness and drive up engagement, growing follower numbers organically and rapidly, pushing engagement to our retail websites.• Create, own and manage multiple paid social media campaigns / promotions and report on engagement successes and failures.• Engage with appropriate (fashion) influencers across social channels that can assist in brand exposure and further build brand and traffic to the website.• Experience of understanding our target customers, tone of voice and ability to drive performance whilst protecting brand values.• Generate engaging and on-brand content to appeal to our target audience/reach business objectives.• Produce reports based on measuring ROI to improve campaign performance, monitor engagement and sales out data related to promotions.• Ensuring a consistent message/style across all digital platforms in-line with international and regional brand guidelines.• Work remotely with other members of the international team for the purposes of sharing information and best practice and for the development of new and creative ideas.• To keep abreast of, and feed in, new innovations within the digital landscape to ensure our online presence keeps at the forefront of the industry.• Contribute to an environment where everyone can collaborate on producing the very best work.• In-depth knowledge of Facebook and Instagram and clear understanding of optimisation levels across biddable media platforms.
Qualifications:•
Previous experience of social media management is required (minimum 3 years).• Fluent in English and German essential.• Previous use Shopify (E-commerce) platform would be an advantage.
What we offer:•
28 days Annual Leave (includes bank holidays) per year• Competitive salary• Job progression and skill development
Job ID: 113594
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