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AES is searching for a talented Social Media Analyst to support our global brand presence by creating engaging, data-driven external content on our primary social media platforms, including LinkedIn, Facebook, Twitter and Instagram. We’re looking for someone who will help us leverage our brand position to tell AES’ story across our social media platforms, monitor and analyze the effectivities of our social media initiatives and implement successful marketing practices. The ideal candidate should be creative, detail-oriented, collaborate easily with others and have a proven track record of producing strategic social media content and campaigns that increase engagement.

Main Responsibilities

• Collaborate with AES’ Global Communications and Marketing teams to support the editorial calendar with social media campaigns that drive engagement and generate traffic to external sites

• Inform and execute the weekly social media content calendar based on the company strategy with tailored content for each global channel

• Work with social media leads in AES’ local markets to amplify social media campaigns and content

• Coordinate with graphic design teams to illustrate social media content and adapt marketing content to use for social media purposes (e.g. customer testimonials, internal videos, case stories, blog posts)

• Express content in the voice of our leaders, ensuring alignment in messaging and consistency in tone

• Analyze social media marketing metrics and iterate as needed, and analyze and report on social media campaign performance

• Manage AES’ global social media presence and engage with our followers in line with brand guidelines 

• Collaborate with other departments to create innovative content ideas

• Support Global Communications and Marketing teams with content creation for various formats on an as-needed basis

Qualifications

• 1-2+ years of experience in social media marketing with demonstrated successes

• Experience working with popular social media management tools (e.g. SproutSocial, HootSuite)

• Knowledge of social media marketing tactics, analysis and reporting

• Excellent editing and writing skills in English, as well as the ability to write in an engaging active tone

• Communicate and collaborate effectively Ability to consistently meet tight deadlines

• Ability to identify target audience preferences and trends

• BS/BA degree preferred

• Experience with social monitoring tools (e.g. Google, Twitter Search, Social Mention, Traackr) is a plus

• Additional qualifications or certifications in digital technologies or social media management is a plus

AES is an Equal Opportunity Employer who is committed to building strength and delivering long-term sustainability through diversity and inclusion. Respecting all backgrounds, differences and perspectives enables us to improve the lives of our people, customers, suppliers, contractors, and the communities in which we live and work. All qualified applicants will receive consideration for employment without regard to sex, sexual orientation, gender, gender identity and/or expression, race, national origin, ethnicity, age, religion, marital status, physical or mental disability, pregnancy, childbirth, or related medical condition, military or veteran status, or any other characteristic protected under applicable law. E-Verify Notice: AES will provide the Social Security Administration (SSA) and if necessary, the Department of Homeland Security (DHS) with information from each new employee\'s I-9 to confirm work authorization.

Safety comes first at AES. To protect the health and safety of our people, customers, communities and partners, and to provide and maintain a workplace that is free of known hazards, AES requires all newly-hired people or current AES people applying for U.S.-based role(s), to be fully vaccinated against COVID-19 or be willing to be fully vaccinated against COVID-19 by their date of hire. Except where prohibited by law or not specifically covered in a collective bargaining agreement, new hires and transfers will be required to provide proof of vaccination during onboarding and periodically thereafter. This policy will comply with all applicable laws and is based on guidance from the Centers for Disease Control and Prevention and local health authorities, as applicable.