More about the role

Here, at New Look, everything that we do is for the love of fashion.

We’ve been bringing the latest fashion to the high-street since 1969.  We’re now a global, multichannel brand offering on-trend, value-fashion for women, men and teenage girls.  Even after 50 years we’ve stayed true to our original mission of delivering fabulous products at a price our customers can afford.

We invented fast fashion and it’s our colleagues today that continue our journey to create a New Look that everyone loves.

It’s our values that inspire us every day - we play to win, we are customer obsessed, we work as one…and it starts with you.

We are always on the lookout for talented, passionate people to join our New Look team.

 find out more.

RESPONSIBILITIES:

• Define and lead the implementation and ongoing optimisation of New Look’s social and influencer strategies across all channels, underpinned by clear and ambitious KPIs

• Define clear user journeys across social, working closely with stakeholders across the Customer team to build this into their overall journey with the brand across channels inclusive of, but not limited to - Ecom, Performance, CRM/Loyalty and Retail.

• Manage consistent and thorough reporting across all social and influencer activity, working closely with Insight and key stakeholders to build this into an overall performance view for the business

• Manager social and influencer activity calendars that support broader business objectives whilst delivering against social KPIs

• Work closely with Brand, Creative and Content teams to champion and drive innovative, distinctive and engaging social-first creative

• Work closely with Editorial to manage TOV across social channels in line with the overarching brand approach

• Work closely with Local Marketing to drive ongoing optimisation and amplification of New Look’s internal ambassador programme

• Champion expert and up-to-date knowledge of the social and influencer markets, driving education throughout the business

• Own and drive the social transformation initiative, whilst supporting the Senior Brand & Marketing Manager on the brand and talent transformation initiatives

• Manage and develop a team of 5 across Executive and Assistant levels

Technical and Behavioural Skills

Essential Skills

• Energetic, innovative and determined

• Powerful communicator and persuader

• Always-on brand and social advocate

• A problem solver!

• Creative underpinned with logics and a healthy respect for analytics

Technical and Behavioural Skills (Cont...)

Desirable Skills

Social media marketing

Influencer marketing

Retail marketing

Media planning/buying

Data & insight

Copywriting

Photography and editing skills (advantageous)

Knowledge and Experience

Redefining and driving social strategies across all layers of the purchase funnel

Building and driving exceptional content plans and creative outputs

Minimum level of education or qualifications

Degree level desirable

Marketing qualification desirable

Why New Look?

The amazing people, the love of fashion, the 4pm Friday finishes – there are so many reasons to love working at New Look.

We offer training to support you and your career progression, so that you can be at your absolute best.

You’ll also receive these amazing benefits:

• 40% staff discount

• Monthly 25% off  privilege vouchers for family and friends to enjoy

• Quarterly sample sales

• Season ticket loans

Apply now to find out more.