If you are highly collaborative, love to inspire change, have a bias for action and have experience in integrated marketing communications across channels, come and help craft the LEGO Group’s marketing programs.

Core Responsibilities

• Be the ambassador of the OESP program within LEGO Retail, working closely with the Global OESP team

• Drive the change by engaging key LEGO Retail Stakeholders

• Support Regional Retail Marketing teams in executing our OESP program with our key markets

• Facilitate implementation of Global tools

• Track performance, run AAR, and report back to the Global OESP team

• Give input for the development of Global playbooks and Global content through Global LEGO Retail teams

Play your part in our team succeeding

As our global OESP Senior Planning Manager you will play a pivotal role in orchestrating OESP program execution across LEGO Retail; engaging diverse LEGO Retail teams (Marketing, eCommerce, Finance…), facilitating integration with local markets, and working closely with Global OESP teams.

Do you have what it takes?

• Experience and passion for building effective multi-channel brand marketing campaigns

• Sophisticated understanding of brand and product marketing, global brand experience a plus

• Digitally-oriented marketer possessing proficiency with full-funnel marketing planning, enlisting owned, earned, shared, and paid media to optimally reach shoppers with a ‘through-the-line’ approach

• Proven success leading integrated omnichannel marketing strategies in a large matrix environment, demonstrating the ability to command a room with a high degree of executive presence

• The ability to think shopper-first and know how to apply both creativity and data to drive the right initiatives that help the shopper on the path to purchase

Join the global LEGO® team

What’s in it for you? Here are some of what to expect:

• Family Care Leave – We offer enhanced paid leave options for those important times.

• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

• Wellness – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based

• Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

• Bonus – We do our best work to succeed together. When goals are reached, you’ll be rewarded through our global bonus scheme.

• Your workplace – Our offices will be your primary workplace with flexibility to work from home during your working week. Your People Leader will discuss the principles of our hybrid work model, role eligibility and frequency with you.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, colour, religion, sex, national origin, sexual orientation, disability or gender identity.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Build your career brick by brick at the LEGO Group