Senior Digital Analyst

Senior Digital Analyst

Job Overview

Location
Celebration, Florida
Job Type
Full Time Job
Job ID
56397
Date Posted
1 year ago
Recruiter
Charles Karen
Job Views
90

Job Description

Job Summary:

“It takes people to make the dream a reality.” Walt was on to something when he said that, and it continues to ring true today.

No matter the stage in your career, being a part of Disney Parks, Experiences and Products means being a part of a team where you help bring innovation to life through unsurpassed products, services and most importantly magical moments. As a Cast Member you are the steward and connection to our legacy and the backbone of our thriving innovations. Join our team and watch your dreams come true.

Consumer Insight, Measurement & Analytics (CIMA) is part of the Finance center of excellence for Disney Parks, Experiences and Products. CIMA influences decision making with integrated, objective, and actionable insights. Within CIMA, the DTOA team provides analyses across the digital modes used by Guests/customers within the Disney Parks, Experiences and Products space. This Sr. Analyst role in DTOA particularly focuses on analytics for the shopDisney.com North America ecommerce platform, where guests browse and purchase high-quality merchandise across our franchises, from Disney to Marvel and Pixar to Star Wars.

The Sr. Analyst must possess a passion for analytics and digital technology. He/she will play a critical role in delivering accurate, insightful analysis to drive decision-making throughout the organization. In order to succeed in this role, the Sr. Analyst must be comfortable working with partner teams, conducting both planned and ad hoc analyses, preparing reports, and communicating insights to a variety of audiences. In order to excel in this role, the candidate should complement their analytical skills with an understanding of analytics technology requirements and functionalities.

This position reports to the Sr. Manager, Analytics and does not have internal direct reports, but does hold some responsibility for managing external partners.

This will be a hybrid role with some time in the office and some working from home and will need to be physically based near our Orlando, Florida offices.

Responsibilities:

The Sr. Analyst’s key responsibilities include, but are not limited to, the following:

  • Develop and maintain reports on web channel performance.
  • Own, maintain, and operate regular weekly and monthly reporting for shopDisney orders and revenue.
  • Design effective and impactful reports and visualizations for business and technical audiences.
  • Support business unit teams, product management groups and other teams with ad-hoc reporting and in-depth analysis across the entire scope of the ecommerce platform, from orders to shipping to revenue to payments to inventory.
  • Collaborate with business, technology and analytics partners to determine needs and establish data collection requirements.
  • Utilize business and analytical expertise to independently perform proactive analysis and solve business problems.
    • Define and execute quality assurance procedures output for accuracy in the data warehouse and in reporting.
  • Create presentations to highlight analysis and tell the story of findings for executive consumption.
  • Support analytics for shopDisney.com alliances with Disney membership programs, from D23 to Disney+ to Disney Chase Visa.
  • Guide and mentor junior DTOA team members on the team and review their deliverables.
  • Support analytics for other Consumer Products, Games, and Publishing lines as needed.
  • Own CCPA guest data fulfilment and data deletion processes for the North America ecommerce platform.
  • Drive robust segmentations and aggregations of our guests.
  • Represent the shopDisney.com analytics team as needed in meetings with partners including executive leadership.
  • Deploy statistical concepts and methodologies to gauge shopDisney performance.
  • Support data technology adoptions or changes as needed.

Basic Qualifications:

  • 5+ years data analytics experience.
  • Strong SQL skills.
  • Experience in R, SAS, etc.
  • Ability to derive actionable insights from data and effectively guide decision-making.
  • Knowledge of statistical testing methodologies & concepts such as correlation, standard deviation, etc.
  • Strong understanding of segmentation and targeting.
  • Ability to excel in a fast-paced, cross-functional environment.
  • Excellent written and verbal communication skills.
  • Proactive problem-solving and critical thinking skills.
  • Ability to manage time effectively and consistently meet deadlines.
  • Ability to distill analysis into concise recommendations and present to management audiences up to an executive level.
  • Proficient in Microsoft Office suite.
  • Proficient in visualization tools such as MicroStrategy, Tableau, etc.
  • Understanding of data privacy and data compliance.

Preferred Qualifications:

  • Experience with Adobe SiteCatalyst/Analytics or Google Analytics products.
  • Experience with predictive analytics and digital experience personalization
  • Understanding of payment ecosystem and payment data.
  • Prior ecommerce experience

Required Education

  • Bachelor’s degree in analytical/quantitative field – e.g. statistics, mathematics, accounting, engineering, etc.

Preferred Education

  • Master’s degree in an analytical/quantitative field or equivalent work experience

About Parks, Experiences and Products:

The Parks, Experiences and Products segment includes Disney’s iconic travel and leisure businesses, which include six resort destinations in the United States, Europe and Asia, a top-rated cruise line, a popular vacation ownership program, and an award-winning guided family adventure business. Disney’s global consumer products operations include the world’s leading licensing business across toys, apparel, home goods, digital games and apps; the world’s largest children’s publisher; Disney store locations around the world; and the shopDisney e-commerce platform.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Consumer Products and Interactive Media, Inc., which is part of a business segment we call Parks, Experiences and Products.

Disney Consumer Products and Interactive Media, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

Job ID: 56397

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