Bring your strategic and creative leadership experience to our Editorial and Content team to help us craft inspirational social experiences for children around the world!

We are looking for a Senior Content Manager with a passion for and a track record of creating editorial and/or publishing strategies for digital marketing channels targeted at kids.

Core Responsibilities

• Responsible for leading the editorial and content strategy for kids across the relevant engagement channels in the connected digital ecosystem.

• Be the lynchpin for the story and voice of kids’ engagement editorial and content across the DCE connected ecosystem and the LEGO Group.

• Provide creative leadership to help drive and inspire engaging user journeys

• Apply knowledge and experience to see opportunities, risks and solutions within the evolving sphere of kids’ play.

• Work with product and marketing leads to provide leadership and drive desired outcomes and metrics of channel and product key objectives.

• Bring to bear experience and insights, drive engagement and retention of through ongoing engagement within and kids’ digital touchpoints the ecosystem

• Collaborate with other editorial and content-led teams. Be the point of contact for editorial storytelling in kids’ engagement.

Play your part in our team succeeding

The Editorial and Content team is responsible for crafting, running and marketing experiences that provide inspirational experiences to LEGO® fans of all ages, across all touch points – and with this role focused on kids and tweens as the primary target audience, child safety is at the core of everything we do. These experiences are essential to the wider Digital Ecosystem that ties together all digital LEGO experiences in meaningful ways, building deeper consumer engagement and improving consumer lifetime value.

Do you have what it takes?

A degree in a related field is not crucial for this role, rather a love and passion for what you do that has delivered phenomenal results.

• Evidence of strategic leadership (direct or indirect) working on content-dependent digital platforms is a requirement (agency or in-house).

• Experience of creating editorial and/or publishing strategies for digital marketing channels.

• Proven content management skills on content heavy platforms targeted at a kids’ audience.

• Proficient in working at multiple speeds / timelines and with experience of designing creative workflows.

• Highly motivated and self-sufficient, able to find opportunities and their potential solutions.

• A collaborative and adaptable standout colleague that functions well in a fast-paced changing environment and a distributed team.

• Highly adept at partner management with a readiness to engage and contribute.

• Curious and eager to understand and demonstrate the latest trends and market developments in the relevant digital space.

• Proficiency in English, written and spoken, is required. We see other language skills as a benefit and would love to hear about them.

Join the global LEGO® team

What’s in it for you? Here are some of what to expect:

Family Care Leave – We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellness – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based

Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

Bonus – We do our best work to succeed together. When goals are reached, you’ll be rewarded through our global bonus scheme.

Your workplace – Our offices will be your primary workplace with flexibility to work from home during your working week. Your People Leader will discuss the principles of our hybrid work model, role eligibility and frequency with you.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, colour, religion, sex, national origin, sexual orientation, disability or gender identity.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.