What you'll be doing:

• Optimising demand generation for CX client value propositions
• An ability to understand and interpret product research, competitive intelligence and market testing insights in order to inform compelling and differentiated proposition messaging
• Maintaining a consistent alignment to customer centric marketing using persona development, customer journey mapping on continuous feedback approaches to hone and refine positioning
• Innovative and creative multichannel campaign planning and an understanding of sales enablement for the purposes of commissioning suitable assets and campaign elements to support pipeline volume and velocity
• Work with Head of GTM to ensure successful implementation of marketing elements for CX labs sales enablement platform
• Work with Industry leads to ensure industry value is derived from campaign activation through the planning and campaign implementation process
• Monitor, report on and optimise campaign measurement and metrics to ensure continuous improvement of campaign activities

What we're looking for:

• Understanding of the sales funnel, product and marketing principles
• Solid understanding of marketing principles and their application in the customer journey and lifecycle
• Excellent multi-channel marketing and content creation skills
• Strong organisational, project management and planning skills, strong people, collaboration and interpersonal skills 
• Strong copywriting, proofreading, written and personal communications skills
• A wide ranging marketing role where the holder is both a thinker and a doer

What’s in it for you?

• A competitive basic salary
• 23 days' holiday (rising to 27) with the opportunity to buy extra leave
• Company matched pension, life assurance, a cycle2work scheme, 15 weeks' fully paid maternity, adoption and shared parental leave, paternity pay of two weeks…and plenty more
• Voluntary benefits designed to suit your lifestyle - from discounts on retail and socialising, to health & wellbeing, travel and technology

You'll get the chance to follow your chosen career path anywhere in Capita. You'll be joining a network of 63,000 experienced, innovative and dedicated individuals across multiple disciplines and sectors. There are countless opportunities to learn new skills and develop in your career, and we'll provide the support you need to do just that. Our purpose is to create a better outcome for you.
 

What we hope you’ll do next:

Choose ‘Apply now’ to fill out our short application, so that we can find out more about you.

We’re an equal opportunity employer, which means we’ll consider all suitably qualified applicants regardless of gender identity or expression, ethnic origin, nationality, religion or beliefs, age, sexual orientation, disability status or any other protected characteristic. We recruit and develop our people based on merit and their passion for creating better outcomes, and we’re committed to creating an inclusive environment for all employees.