At Cox, we’re forward-thinking innovators who put people first. Our award-winning workplace culture is centered on inclusion and kindness, and we’re looking for people to join our mission to be a force for good in the world. Come build a better future with us across automotive, communications, the environment and more.
We want to do everything we can to keep our employees safe and healthy. Therefore, where permitted by applicable law, you will need to be fully vaccinated against COVID-19 to be considered for this U.S.-based job. Reasonable accommodations for medical and religious objections will of course be considered.
Keep reading to learn more about this opportunity to join the Cox family of businesses.
Job Summary:
The Manager of Media for Cox Business (CB) will support the Sr Mgr, Digital Media for Cox Business, responsible for running the CB media program and driving sales results. The individual will serve as a conduit between Cox’s media agency of record as well as Cox’s individual media partners managing a performance-focused media plan with detailed KPIs defining results.
Cox Business has aggressive revenue and sales goals and is increasing the focus on digital as a critical medium to drive awareness, intent, and sales to prospective businesses as well as to its current customer base. The media plans will support all sales initiatives to prospects and current customers.
This role will be responsible for the execution of the media plan and for being a SME for the following channels: programmatic display, online video, connected TV, online radio, paid social media, OOH, radio/audio, print, broadcast TV.
Essential Responsibilities and Duties
Expert in media channels, particularly social, OLV and display where bulk of the budget lives.
Partners with CB SEM owner to align on CB messaging and performance.
Manage media as a full funnel channel, increasing share of results attributed to digital media via last touch, multi touch, and media mix modeling methodologies.
Responsible for adhering to OPEX budget and achieving/exceeding sales targets
Partners with agency to execute media buying and messaging strategy.
Manages daily operations of agency team to execute and optimize media as a performance channel; provides feedback and guidance to ensure SLA standards are met.
Oversees the management of all media campaigns as an awareness, sales, marketing, and customer care channel (full funnel, full lifecycle of customer)
Oversees the execution a desktop, mobile web, and mobile app strategy
Ensure linkage between media messaging and cox.com/business is established, with all media creative being organically and readily visible on cox.com/business
Partner with non-customer and current customer strategy leadership to identify goals and standards for media campaigns; ensures media campaigns meet varying goals by customer segment.
Translates analyses into key findings and produces insightful data-driven recommendations. Creates executive reporting packages and shares findings with company leadership.
Present business insights and meaningful trends to help Cox improve/optimize segmentation strategy and digital investments
Helps manage traffic and execution of all creative assets.
Reports to Sr Mgr, CB Digital Media
Qualifications:
Minimum:
5+ years’ work experience in media and/or marketing or equivalent
Agency and outside technology vendor management
Strong sales/marketing relationship building skills required
Must be able to work independently with minimal guidance
Track record of driving increased results performance
Excellent communication and people skills required
Preferred:
Bachelor’s degree in business, analytics, statistics, mathematics, computer science, or related field highly desired
Who We Are
About Cox Communications
Cox Communications is committed to creating meaningful moments of human connection through broadband applications and services. The largest private telecom company in America, we proudly serve six million homes and businesses across 18 states. We're dedicated to empowering others to build a better future and celebrate diverse products, people, suppliers, communities and the characteristics that makes each one unique.
About Cox
We are the Cox family of businesses. We’ve been making our mark since 1898 by building and evolving world-class businesses, staying true to our values, and encouraging top talent to always look for growth and impact while building a career with us. Our primary divisions – Cox Communications and Cox Automotive – are driving a new wave of innovation, powering smart cities with powerhouse broadband communications and pioneering greener, more progressive transportation alternatives for individuals and fleet operators. We’re also expanding into new spaces like cleantech and healthcare to rev up our momentum toward building a better future for the next generation. We’re looking for the talent today who will be our leaders tomorrow. Sound intriguing? Learn more about where we are today, where we hope you’ll be going with us, and the common purpose that unites us at coxenterprises.com.
Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page.
Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.
Job ID: 91451
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