IBE Content Studio Lead

IBE Content Studio Lead

Job Overview

Location
New York City, New York
Job Type
Full Time Job
Job ID
92367
Date Posted
1 year ago
Recruiter
Carla Tomasi
Job Views
276

Job Description

The Experience:

As part of Colgate-Palmolive’s Digital Transformation journey, we are building out the first phase of an in-house capability to create fast-twitch, agile, digital and eCommerce creative content. This new in-house content studio will live within our Impactful Brand Experience (IBE) team in our North America division, and cover well known consumer brands across our oral care, personal care and home care categories.

We are seeking a dynamic, creative and resourceful leader who can help create our studio from the ground up.  In this exciting new role, you will work closely with our in-house content specialists, source and manage freelance talent, and find innovative, boutique agency resources that can help bring our brands to life through social media, digital video, display, owned and eCommerce channels. The ideal candidate will strike that unique balance between operational excellence in digital creative and end-to-end project management to deliver best-in-class digital creative and content that can be deployed, iterated and optimized throughout a campaign. 

 

Your responsibilities:

Establish and launch the content-studio for Colgate North America, including a roadmap for evolving the studio’s capabilities over time.

Oversee a production budget of $1MM+

Manage team of ‘full-funnel’ digital content creators to create digital, social and eCommerce assets; prospect talent to build a best in class team 

Work closely with brand marketers and consumer insights teams to translate brand, commercial and communication objectives to specific content deliverables for consumer marketing.

Lead projects from initial idea to final completion, including establishing work flows including process for A/B testing and optimizations.

Assess briefs, assign designers/content creators to projects, proof and review work against brief

Define and safeguard best practice content creation, management standards and processes, and provide guidance and capability building for teams

 

Who you are:

 A natural leader and manager, a quick problem solver 

Digitally savvy and curious, you understand how consumers behave across digital channels and best practices to breakthrough and engage with them

A creative person with an eye for design and a personal passion for digital storytelling 

A “strategic do-er” who can move at the speed of digital  without losing sight of the larger strategic implications

A true collaborator who loves working in close knit, dynamic teams and experience collaborating up, across and downstream with peers and partners

What you need:

Bachelor’s degree required

Minimum 7+ years prior experience within digital and eCommerce content production, social media design, or graphic design, including online copywriting skills preferred

Experience in social media content production and planning

Demonstrated leadership ability with 2+ years of management experience, experience managing a team of creatives preferred

Production and studio management skills

Knowledge of freelance market; established relationships with freelancer networks, a plus

Expertise in driving the day-to-day operations of creative teams and delivering outstanding creative in service to brand marketing

High level of initiative, assertiveness and self-direction with excellent communication skills

 

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. 

For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit http://www.hillspet.com. To learn more about Tom’s of Maine  please visit  http://www.tomsofmaine.com.

Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.

Job ID: 92367

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