HEAD OF MARKETING

HEAD OF MARKETING

Job Overview

Location
Colombo, Western
Job Type
Full Time Job
Job ID
65175
Date Posted
1 year ago
Recruiter
Nethuva
Job Views
481

Job Description

Role Profile

  • Lead the development and execution of the corporate strategy for marketing and communications to deliver high-quality, impactful communications and marketing campaigns
  • Partner with external vendors and/or agencies to develop market insight and understand competitive pressures in a disruptive market and develop effective marketing strategies to venture into niche market segments
  • Maintain close alignment with Company’s product strategy and implement best practice initiatives, utilize variety of media tactics and channels to achieve strategic objectives
  • Act as the trusted and authoritative Company’s media spokesmen and represent the Company at key corporate events locally and internationally focusing on reputational enhancements
  • Develop and maintain media relations best practices to maintain Company’s brand reputation, leverage social media and other channels to optimize brand penetration globally.
  • Support the C-Level with leadership communications, driving internal and external communications, engagements and initiatives to develop a compelling employer branding and market value proposition.
  • Lead the development and effective use of internal and external communication channels across the Company to ensure positioning of our brands, products, and services appropriately
  • Partner with HR and support the culture transformation and employee engagement initiatives and bringing our corporate values and culture initiatives to life at Wavenet

 
Candidate Profile

  • Degree in Marketing or a related field with senior professional development in marketing
  • 5 years of experience in an enterprise SaaS marketing role would be a direct advantage
  • Outstanding knowledge of web analytics and digital marketing
  • Established portfolio of media and PR contacts
  • Proven track record of creating and delivering marketing plans with measurable impact
  • Outstanding ability to plan and manage budgets.
  • Excellent communication and leadership skills

Job ID: 65175

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