What you’ll be doing:

• Collaborating with business MDs and the Growth team to determine priorities, create a marketing plan and execute campaigns that drive growth and optimise ROI
• Using insights into the market, clients and competitors to shape the go-to-market strategy for our suite of Resourcing offerings
• Creating and commissioning innovative and multi-channelled marketing initiatives, that support new lead generation, demand generation and cross-selling opportunities, drawing on support from specialist teams within the marketing function and external agencies
• Developing sales enablement collateral including the product positioning, messaging and marketing for our existing and future customer client value propositions, working closely with the solutions and innovations teams
• Working closely with teams across the function, including brand, campaigns, and analyst relations to amplify campaigns, optimise investment and help position ourselves in the market
• Reporting, data management, and demonstrating proof of ROI on campaign performance
• Budget oversight and management to ensure investment is fully optimised
• Developing market positioning to support sale strategy

What we’re looking for:

• Marketing in a B2B environment, with solid, relevant experience
• Expertise in online and digital marketing execution, with a deep understanding of the latest B2B customer engagement tactics
• Strong understanding of the HR resourcing market, products and technologies, and key trends impacting across multiple industries
• You must be fully versed in the latest marketing automation trends and technologies, having significant experience of using automation to drive pipeline and improve campaign performance
• Proven experience in delivering ROI on strategic and tactical campaigns
• Strong commercial acumen, reporting and data analysis skills
• Exceptional budget management to ensure all investment is fully utilised
• Energetic, creative, enthusiastic and innovative
• Strong verbal and written skills, with an ability to handle multiple tasks and projects at once
• Ability to work with and influence stakeholders at all levels within a complex matrix environment and create an impact by speaking credibly with senior stakeholders 
• Strong understanding of strategic business drivers and how these translate into marketing strategy
• Strong understanding of marketing delivery and all elements of the marketing mix
• Ability to bring new innovative marketing approaches to life and constantly evolve best practice
• Ability to work under pressure and to tight deadlines
• Industry recognised degree and qualification in marketing

What’s in it for you?

• A competitive basic salary
• 23 days’ holiday (rising to 27) with the opportunity to buy extra leave
• The opportunity to take a paid day out of the office, volunteering for our charity partners or a cause of your choice
• Company matched pension, life assurance, a cycle2work scheme, 15 weeks’ fully paid maternity, adoption and shared parental leave, paternity pay of two weeks…and plenty more
• Voluntary benefits designed to suit your lifestyle – from discounts on retail and socialising, to health & wellbeing, travel and technology
• Access to our Employee Network Groups, which represent every strand of diversity and allow colleagues to connect and learn from each other on an open, inclusive platform

You’ll get the chance to follow your chosen career path anywhere in Capita. You’ll be joining a network of 63,000 experienced, innovative and dedicated individuals across multiple disciplines and sectors. There are countless opportunities to learn new skills and develop in your career, and we’ll provide the support you need to do just that. Our purpose is to create a better outcome for you.

What we hope you’ll do next:

Choose ‘Apply now’ to fill out our short application, so that we can find out more about you.

To view our Covid-19 and process adjustments information, please visit the Capita Careers site.

Equal Opportunities

We’re an equal opportunity employer, which means we’ll consider all suitably qualified applicants regardless of gender identity or expression, ethnic origin, nationality, religion or beliefs, age, sexual orientation, disability status or any other protected characteristic. We recruit and develop our people based on merit and their passion for creating better outcomes, and we’re committed to creating an inclusive environment for all employees. During the application process, you’ll be asked to share your personal characteristics and data with us. This helps us understand our audience so we can make sure we are doing everything we can to attract a diverse range of people and ensure our recruitment processes are fair and inclusive.