Global Senior Marketing Manager, Floseal

Global Senior Marketing Manager, Floseal

Global Senior Marketing Manager, Floseal

Job Overview

Location
Deerfield, Illinois
Job Type
Full Time Job
Job ID
36258
Date Posted
4 months ago
Recruiter
Albert Thomas
Job Views
201

Job Description

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. 

Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work. 

Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission. 

About Baxter  Every day, millions of patients and caregivers rely on Baxter’s leading portfolio of critical care, nutrition, renal, hospital and surgical products. For more than 85 years, we’ve been operating at the critical intersection where innovations that save and sustain lives meet the healthcare providers that make it happen. With products, technologies and therapies available in more than 100 countries, Baxter’s employees worldwide are now building upon the company’s rich heritage of medical breakthroughs to advance the next generation of transformative healthcare innovations. To learn more, visit www.baxter.com and follow us on Twitter, LinkedIn and Facebook

Baxter's Advanced Surgery portfolio of products and programs are foundational to the cadence of surgery, just as surgeons, nurses, and administrators are essential to the art of healing.  Clinically-proven products allow surgical teams freedom to innovate and think creatively without restraint in the operating room. Best-in-class programs provide a holistic approach to optimizing patient care.

Position Summary:

The Global Senior Marketing Manager will participate in the creation of the overall commercial and new product development strategy and execution of new products and the expansion of FLOSEAL Hemostatic Matrix of the Advanced Surgery Business. This includes, product lifecycles, pricing strategies, KOL strategies, portfolio optimization and the overall financial health of the product.

https://advancedsurgery.baxter.com/products/floseal

Essential Duties and Responsibilities:

The Global Senior Marketing Manager will partner closely with their cross-functional team and marketing leader to participate in developing the  following:

  • Develop Global long range plans (LRP) and investment plan
  • Establish the global value proposition and evidence strategy to maximize market adoption
  • Define new product development needs versus unmet market opportunities
    • Conduct market research and assists in development of short and long term plans
  • Support portfolio strategy includingthe product roadmap and lifecycle management
  • Support market development strategy and identification of key adoption barriers
  • Understand competitive landscape and determine game theory strategies to maximize market share
  • Qualitative Analysis, market segmentation, and pricing strategies
  • Set global product launch plans including go-to-market strategies, including developing and writing promotional pieces for targeted audience.
  • Support execution in key markets to establish growth
    • Develop KOL relationships
    • Content development and presentation for internal and external stakeholders
  • Collaborate with R&D, Clinical, Market Access, Regulatory, Manufacturing, and Regional Marketing

Qualifications:

  • Strong results orientation and analytical skills.
  • Demonstrated project management experience with a cross-functional team
  • Upstream marketing including new product development preferred
  • Experience in conducting successful market research, pricing and reimbursement, customer advocacy development, creative product/program development, messaging and branding.
  • Experience with Qualitative and Competitive analysis
  • Bachelor's degree required
  • Masters degree a plus with 2 years of marketing experience; health-care/medical device industry experience required
  • Customer facing experience with surgeons preferred

All prospective employees for this job will be required to verify that they have been fully vaccinated for COVID-19 by October 31, 2021, subject to reasonable accommodations for individuals with medical conditions or religious beliefs that prevent vaccination, and in accordance with applicable law.

#LI-VH1

#IND-USGBRD

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

EEO is the Law 
EEO is the law - Poster Supplement
Pay Transparency Policy

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

Job ID: 36258

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