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We want to do everything we can to keep our employees safe and healthy. Therefore, where permitted by applicable law, you will need to be fully vaccinated against COVID-19 to be considered for this U.S.-based job. Reasonable accommodations for medical and religious objections will of course be considered.

Keep reading to learn more about this opportunity to join the Cox family of businesses.

Cox Communications is now hiring for a Marketing Director for its Cox2M business line. Cox2M is a new Internet of Things (IoT) business line within Cox Communications established in 2018. The Cox2M Team’s mission is to unleash the true potential of a connected world by enabling complete asset tracking and monitoring solutions, giving businesses and communities the data and tools they need to improve processes, realize operational efficiencies, and deliver better experiences to customers and residents. You’ll be working with a dynamic group of professional intrapreneurs who are passionate about solving customer needs using disruptive technologies. Visit www.cox2m.com to learn more.

About the Role

Join the ground floor of a dynamic, fast-paced environment where you will engage across the most burning issues facing businesses, cities, and communities today and in years to come. As the Cox2M Marketing Director, you will be responsible for Cox2M’s overall go-to-market strategy and program execution. You will be responsible for developing, executing and optimizing a variety of cross-matrix, integrated marketing programs and campaigns intended to generate leads and scale our lead generation funnel in line with our rapid growth trajectory.  

At Cox2M, we’re passionate about building world-class products, powerful propositions and innovative teams, so it’s vital that you are not only a confident lead gen marketer, but have what it takes to engage, direct and drive a passionate and super smart marketing team to deliver consistently against our growth targets, while working to position Cox2M as leaders in the IoT space.

This role will collaborate closely with our vertical GMs and sales teams to understand overall growth objectives and translate those into a winning program of customer engagement activities across every stage of a customer’s lifecycle with Cox2M. In the process, this role will also build the foundational capabilities for marketing scale within Cox2M, creating process, tools, and relationships within and beyond Cox that can benefit all Cox2M verticals.  

As a natural leader with an entrepreneurial kick and a solid experience of lead gen marketing, you’ll bring the Cox2M value proposition to life, and deliver our GTM efforts to ultimately drive forward Cox2M’s revenue growth for years to come.

Create the annual marketing strategy in line with our growth targets, and key initiatives, then monitoring, measuring, pivoting and ultimately leading the marketing team to deliver against these targets with a weekly, monthly and quarterly focus.

Become the brand ambassador for the rest of the business, ensuring our brand identity, value propositions and messaging hierarchies are successful in attracting and engaging our targets audiences.

Possess a natural obsession with the detail!  We will want you to set the playbook of how we replicate our lead gen engines across new territories and new brands, so we will expect you know the detail behind running, optimizing, testing and launching each channel.

Lead your team and agencies to maximize Cox2M’s digital footprint, while ensuring we become the thought leaders in our space.

Lead the team to deliver the overall demand generation and customer engagement plans, and lead execution of the plans for identifying target segments, cultivating market interest, acquiring new leads, engaging with prospects, and ultimately converting to customers

Excel in best practice delivery, through a robust ‘test and learn’ mindset, metrics-driven decision making and ultimately creating the marketing playbooks to support our rapid scale. 

Clearly articulate the vision, key deliverables and timelines to your teams, ensuring best practice execution to schedule and budget.

Working with the cross-matrix teams to create compelling content that brings our product to life in the most engaging, meaningful ways for our TAM.

Work with the Head of Commercial to design and build the Marketing and Sales Tech Stack. 

Define the metrics that will indicate success. Capture and share results to celebrate wins and highlight areas for improvement. Develop insights or learnings from each activity's results in order to identify new approaches, then build and execute the plans to put those approaches into action

Share learnings and best practices across Cox2M verticals to enable consistently strong marketing and sales enablement support throughout the organization

The ideal candidate….

Is willing to “roll up your sleeves” and “get your hands dirty” as the business scales 

Can communicate effectively across all levels, including with cross-functional stakeholders

Is characterized by a positive outlook and the ability to see opportunity and overcome challenges

Is a catalyst who initiates positive change with a strong sense of urgency

Is a strong entrepreneurial spirit with passion for your work and the team

Is a collaborative, hardworking problem-solver who leads by example

Is a team player who is highly respected by colleagues, teammates, and managers, and who manages others to exceed expectations and constantly raise the bar

Qualifications:

What the role requires….

10+ years of related experience: marketing, sales, creative direction, etc.

Experience in start-up businesses and/or building teams/role from the ground up

Proven experience in building marketing and sales funnels, customer engagement lifecycles, and the winning strategies and tactics at each stage

Knowledge and experience across multiple marketing channels, with the ability to build demand generation programs across the marketing channel mix.

Excellent verbal and written communication skills. 

The ability to influence change within a cross-matrix organization, driven by data and commercial acumen.

Experience scaling teams to meet the fast-growth demands of the business.

Ability to collaborate, lead and facilitate brand and marketing discussions across the organization, from strategy through execution

Nice to haves….

Experiencing developing a marketing and sales enablement capability for a team through a combination of internal and external resources

Experience in digital marketing and rapidly expanding digital footprints to drive revenue.

Experience leading cross-functional teams and influencing without authority

General Working knowledge of technology

Experience in telecommunications or “High Tech” environment

IoT knowledge and experience

Who We Are

About Cox Communications

Cox Communications is committed to creating meaningful moments of human connection through broadband applications and services. The largest private telecom company in America, we proudly serve six million homes and businesses across 18 states. We're dedicated to empowering others to build a better future and celebrate diverse products, people, suppliers, communities and the characteristics that makes each one unique.

About Cox 

We are the Cox family of businesses. We’ve been making our mark since 1898 by building and evolving world-class businesses, staying true to our values, and encouraging top talent to always look for growth and impact while building a career with us.  Our primary divisions – Cox Communications and Cox Automotive – are driving a new wave of innovation, powering smart cities with powerhouse broadband communications and pioneering greener, more progressive transportation alternatives for individuals and fleet operators.  We’re also expanding into new spaces like cleantech and healthcare to rev up our momentum toward building a better future for the next generation.  We’re looking for the talent today who will be our leaders tomorrow. Sound intriguing? Learn more about where we are today, where we hope you’ll be going with us, and the common purpose that unites us at coxenterprises.com. 

Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO).  For more details on what benefits you may be offered, visit our benefits page.  

Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Statement to ALL Third-Party Agencies and Similar Organizations:  Cox accepts resumes only from agencies with which we formally engage their services.   Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.