The Digital Brand Manager is responsible for leading the strategy and development of new product innovation and new business ventures to support the growth of Colgate Oral Pharmaceuticals, focused on the digital space.

Principal Responsibilities: 

• Lead the growth strategy, development and execution of Colgate Professional Direct (pro.colgatedirect.com & colgatedirect.com), our new B2B2C platform
• Manage day to day operations for Colgate Professional Direct, including development of portfolio strategy and offerings, content and design experiences, optimizations, and reporting.
• Monitor and analyze Colgate Professional Direct KPIs: sales volumes, professional sign ups, penetration trends, promotional initiatives, page views, competitive offerings etc.
• Manage Colgate Professional Direct P&L with responsibility for budgeted sales and investment
• Business Analysis: identify key issues and drivers and develop new sales growth opportunities
• Manage the development and implementation of effective IMC brand communication. Develop key briefing documents, including creative media and promotional briefs
• Lead cross-functional project teams and represent the brand with the Customer Development organization
• Manage media planning for brand / platform
• Identify cost savings opportunities
• Communicate brand strategies & performance to CDO team and collaborate cross-functionally on key strategic initiatives

Requirements:

• Bachelor’s Degree required
• 5+ years experience in Digital Marketing / eCommerce preferred
• Digital project management experience with an understanding of agile methodology & product development
• Strong analytical and problem solving skills
• Demonstrated leadership and collaboration skills
• High level of initiative and assertiveness
• Results oriented and ability to influence others
• Excellent communication skills, both written and verbal
• Able to work on multiple projects at a time while delivering strong results
• Pragmatic and agile mindset, able & willing to work with what’s available (rather than wait for perfect) and constantly adapt to changing realities
• Excellent interpersonal skills that inspire and build trust resulting in effective working relationships across the company

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. 

For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit http://www.hillspet.com. To learn more about Tom’s of Maine  please visit  http://www.tomsofmaine.com.

Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.