Building product awareness. Generating demand. Driving revenue. Enhancing Dell Technologies’ brand and reputation. Our Marketing Communications team delivers all this and more, in markets all around the world. Strategic projects span everything from advertising and direct mail to promotional programs for our product portfolio, PR and events. Our team knows the best vehicles, in the right mix, to influence the desired behavior of the ideal customer. As well as planning, developing and orchestrating strategies, they shape radical new ideas about how to go to market.

Join us as a Copywriter on our Dell Blue CreativeMarketing Communications team in Atlanta, Georgia, Dallas, Texas,and other Remote US Locations to do the best work of your career and make a profound social impact.

What you’ll achieve

As a Dell Blue Copywriter, you’ll be responsible for concepting, writing and collaborating on a team that develops campaigns that span out-of-home, social, digital and video that have won Addy’s, Webby’s and more. You'll craft compelling copy that is tailored to fit a wide range of channels, from site content, print, and social channels. You're a true storyteller who can think like an ad person, but write like a real person. As a Copywriter you'll manage multiple projects, working closely with internal teams playing a role in everything from early ideation to final output - collaborating with Creative Directors, Art Directors, and Designers to consistently deliver polished, award-worthy work.

You will:

• Collaborate with art directors, designers, creative supervisors and integrated team to create engaging and memorable concept-driven campaigns aimed at prospects, customers and influencers

• Take the lead in creating compelling content and inventive solutions for integrated campaigns and projects that uphold the brand

• Research, explore, and communicate best practices in copywriting and discern which competitive ideas are most effective

• Write, shape, reference, and edit marketing content for multiple audiences of consumers and audiences

• Conduct writing activities, including user needs and business objectives, creating content/message briefs, social media campaigns, print, digital, experiential and scripts

• Juggle multiple projects and deadlines simultaneously and still uphold a high attention to detail and follow-through

Take the first step towards your dream career
Every Dell Technologies team member brings something unique to the table. Here’s what we are looking for with this role:

Essential Requirements

• 3+ years of agency experience (either advertising or interactive) is required

• Must submit an online portfolio demonstrating ability to develop concept drive work for consideration

• Ensure copy tone and style are consistent with brand style guidelines

• Work collaboratively with cross-discipline teams of various levels of seniority

• Exceptional writing skills, attention to detail and follow-through

• Experience writing for social media and video

Desirable Requirements

• Has a love of words and culture

• You have an interest, or better yet, a passion for the power of technology to make the world a better place

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