Content Designer – Salary £30k-£40k nationwide and London

325 years. That’s how long we’ve been helping the nation with their pensions, insurance and other money matters.

We’re proud of our past but it’s not where we’re at. Laurel-resting isn’t for us so we’re giving today’s customers what they want through eye-popping brand campaigns and digital experiences smoother than Kenny G. And we need your help.

Our customer and marketing (C&M) function brings together insights, data, creative, digital and marketing to help our savings and retirement, general insurance and health businesses transform how we do what we do. You’ll be part of C&M, under the digital umbrella, and in the frontline public websites and content team.

We like to think, if Aviva was a shop, we’re the people who look after:

• Our store front: improve optimisation and performance of our websites through design and development

• What’s in the shop: delivering campaigns, content and experiences

• The sandwich board outside: working with social media and SEO so people know what we’ve got and how to get to us

A bit about the job:

You’ll work with a diverse and talented team with – ahem – years of experience, contributing to digital marketing campaigns and product journeys. You could easily find yourself finessing error messaging in the morning and creating a content strategy for a brand campaign in the afternoon. And you won’t be fazed by either.

We’re part of a centre of creative and editorial excellence – driving copywriting standards using behavioural economics, UX and insights to create strategies that drive engagement and increase trading numbers. Plus, as the architects of the new brand tone of voice, drive transformation in how we write across the business.

Words are the heartbeat of all digital experiences and we’re looking for someone to deliver high quality content and results. And be the ambassador for all things content.

Skills and experience we’re looking for:

• An experienced digital writer with proven expertise writing for any channel, format and audience, who’s worked on transformation programmes and delivering campaigns.

• Experience in designing and creating content on webpages and digital journeys. A thorough understanding of content design as a discipline is a prerequisite.

• Ability to work with UX, design, SEO and social, applying your expertise and understanding of the different approaches and copy requirements each demands.

• Amazing people skills, especially if you’ve got experience with senior stakeholders.

• You use data and insights to guide decision making, building customer-first plans having understood their needs.

What you’ll get for this role:

• Starting salary between Salary £30k-40k nationwide and London  (depending on location, skills, experience, and qualifications)

• Generous pension (starting level Aviva contributes 8% when you contribute 2%)

• Eligibility for annual performance bonus

• Family friendly parental and carer’s leave

• 29 days holiday per year plus bank holidays and the option to buy/sell up to 5 additional days

• Up to 40% discount for Aviva products

• Brilliant flexible benefits including electric cars

• Aviva Matching Share Plan and Save As You Earn scheme

• 21 volunteering hours per year