DUTIES AND RESPONSIBILITIES

Lead the development and implementation of communication and outreach/advocacy strategies and plans, with a specific focus on media

Conduct communication needs assessments for ACO, including projects, programmes and corporate change initiatives;

Design, develop, and implement communication and outreach/advocacy strategies, including media strategies; ensure gender perspective;

Integrate communication, advocacy and outreach strategies into proposals for project/programmes and other initiatives;

Monitor and analyze print and social media and prepare reports;

Launch in-country UN Women/ UN system corporate and local/regional campaigns and special events;

Provide advice and guidance to and coordinate with ACO in the region.

Lead the development and dissemination of advocacy materials in Afghanistan

Develop and produce communication and advocacy instruments and materials, including briefing materials, press releases, and articles and coordinate its dissemination through effective channels;

Identify and launch information opportunities, activities, approaches and platforms and partners;

Provide advice on advocacy materials and coordinate launching flagship initiatives and publications in the region;

Lead the engagement and supervision of video producers and other communication specialists to produce audio/ visual material on UN Women’s work;

Develop brochures, factsheets, stories from the field to inform media and general public at the regional level;

Follow guidelines from and report to HQ.

 Manage media relations for the ACO

Lead relationship building with press in country; maintain and update database of relevant press;

Respond timely and clearly to media inquiries and to a variety of inquiries and information requests; prepare related correspondence; identify topics, background information, news-related development and coverage of interest;

Organize roundtable discussions, press conferences, and briefing sessions with press;

Facilitate interviews with senior managers; connect media with UN Women subject experts;

Finalize talking points.

Build and maintain partnerships and maintain relations with donors

Identify and develop new communication partnerships and alliances to enhance visibility; manage and nurture existing partnerships;

Liaise with advocacy partners and undertake outreach to civil society organizations, governments, and other groups to ensure that newsworthy information reaches the public and donors;

Guide and collaborate closely with communication colleagues in other offices to ensure consistency with corporate policies, messaging and initiatives;

Submit packages for programme initiatives for donor review.

Oversee the CO’s web/ online presence

Oversee and maintain (regional) websites, including developing design and content;

Coordinate MCO and COs’ web-presence in the line with corporate web policy;

Oversee and manage (regional) social media accounts in line with corporate social media policy.

Facilitate knowledge building and sharing

Identify and synthesize best practices and lessons learned from CO directly linked to programme country goals and activities and ensure exchange of information;

Provide training and workshops on communication and advocacy as appropriate.

Key Performance Indicators

Quality communications strategy and timely implementation which leads to greater exposure and understanding of UN Women’s work

Quality and relevant advocacy materials and content or the website and social media channels

Regular interactions with mass media, as shown by coverage

Regular interactions with donors, as shown in increased funds

Regular exchange of information between ACO in region as shown in coherent and relevant regional public presence

COMPETENCIES

Core Values:

Respect for Diversity

Integrity

Professionalism

Core Competencies:

Awareness and Sensitivity Regarding Gender Issues

Accountability

Creative Problem Solving

Effective Communication

Inclusive Collaboration

Stakeholder Engagement

Leading by Example

Please visit this link for more information on UN Women’s Core Values and Competencies: https://www.unwomen.org/sites/default/files/Headquarters/Attachments/Sections/About%20Us/Employment/UN-Women-values-and-competencies-framework-en.pdf

Functional Competencies

Ability to communicate sensitively, effectively and creatively across different constituencies

Strong knowledge of managing web-based knowledge management systems

Strong understanding of production, graphic design and photography standards

Strong knowledge of social media platforms and experience in social media outreach

Strong oral and written communication and editing skills

Strong communication, networking and advocacy skills

Ability to provide advice and be strategic and analytical

Good knowledge of local country media landscape

Knowledge of gender and human rights issues is desirable

REQUIRED SKILLS AND EXPERIENCE

Education and certification:

Master’s degree (or equivalent) in communications, public relations, journalism or relevant field is required

A first-level university degree in combination with two additional years of qualifying experience may be accepted in lieu of the advanced university degree

Experience:

At least 5 years of professional work experience at national or international level in public relations, communications or advocacy, including in media relations;

Experience in the use of social media;

Experience in media relations is an asset.

Language Requirements:

Fluency in English is required

Knowledge of the other UN official working language is an asset.