Job Description
Job Summary:
Supporting the Disney Advertising Sales organization within our new Disney Media &Entertainment Distribution (DMED) segment, the Audience Modeling and Data Science team are subject matter experts in each of the following areas:
- Providing the most optimal data targeting solutions to internal stakeholders/external clients in the addressable space across the Disney/Hulu Portfolio
- Collaborate with cross-functional teams such as Sales, Product Marketing and Category Solutions teams to ensure internal stakeholders/external clients are equipped to stay up-to-date on the current data offerings
- Collaborate with Data Science and Analytics teams to ensure the enablement and activations of the latest data targeting offerings
We’re looking for an individual who is intellectually curious, business-savvy, with an analytical mindset to join The Walt Disney Company’s Disney Media &Entertainment Distribution (DMED) segment as a Business Analyst.
In this role, you will be responsible for supporting the Audience Modeling and Data Science team’s incoming data driven requests from various Disney Advertising Sales teams. You will have a base understanding of the media landscape with an understanding of how data can drive better results through improved ad targeting. This position functions both as a consultant and as a high-level data analyst.
Responsibilities:
- Field data driven sales requests for our agency and client partners in response to their RFIs
- Responsible for tracking incoming data driven requests for analysis of inbound request workflow
- Partners across the Audience Modeling and Data Science team to define business needs and requirements
- Assist in Troubleshooting issues of technology platforms as needed: BlueKai, LiveRamp, Clypd, GAM, Tableau, Neustar, Salesforce
- Knowledge of data analysis, manipulation, reporting and formatting
- Some experience in a consulting environment or client facing environment
- Provides support and point of contact for department clients requesting routine information, data summaries and or reports
- Be part of a great team, but capable of operating independently - managing relationships, deliverables and expectations with your business partners
- Assist with delivery of communication in process and capabilities internally
- Focus on continuous process improvement through automation and increased efficiency with
- Performs various ad-hoc analysis to drive business decisions across all functional business groups
Basic Qualifications:
- 2+ years of experience in a role requiring knowledge of cross-platform data-driven ad business, data science, analytics, research, ad-tech, and/or mar-tech
- Excel at juggling multiple requests, staying organized and prioritizing deadlines
- Ability to confidently translate quantitative analyses into compelling and actionable recommendations
- Strong experience working with Excel and moderate experience with Powerpoint / Keynote
- Experience using data visualization reporting tools (e.g., Tableau)
- Some exposures to various data platforms (e.g. LiveRamp, Neustar, Oracle)
- Great at communicating deadlines, feasibility of tasks and managing expectations
- Great at collaborating with cross-functional teams and flexible in collaboration styles
- Passionate about technology and relish the opportunity to learn and apply new technical concepts to your work
- Agility, curiosity in configuring/navigating in the complex and ever-evolving ad stack landscape
Required Education
- B.A./B.S. in a quantitative field of study
Job ID: 109691