More about the role
Here, at New Look, everything that we do is for the love of fashion.
We’ve been bringing the latest fashion to the high-street since 1969. We’re now a global, multichannel brand offering on-trend, value-fashion for women, men and teenage girls. Even after 50 years we’ve stayed true to our original mission of delivering fabulous products at a price our customers can afford.
We invented fast fashion and it’s our colleagues today that continue our journey to create a New Look that everyone loves.
It’s our values that inspire us every day - we play to win, we are customer obsessed, we work as one…and it starts with you.
We are always on the lookout for talented, passionate people to join our New Look team.
RESPONSIBILITIES:
• Ensure our 915 and Menswear proposition is at the heart of all brand/product/category marketing
• Act as the 915 & Menswear Brand guardian for New Look across all customer touchpoints
• Shape and deliver seasonal insight-driven brand comms on time to meet cross-functional objectives in partnership with Marketing Ops
• Lead inspiring, insight-led concept briefs and support the channel briefing process through the creative studio to land impactful on-brand 915 and Menswear activity across the customer journey
• Work closely with customer insight, ecommerce and performance teams to deliver and measure activity using data & analytics to inform all briefs and track results
• Coordinate regular reviews to optimise future activity in partnership with Marketing Ops Monthly budget management for brand media and partnership activity
• Monitor and track the competitor and broader retail landscape
• Support Senior manager in driving delivery of Brands and Concessions strategy
• Briefing relevant agencies including in-house creative and photography.
• Undertake competitor reviews, to ensure we remain ahead of our competitors.
• Work alongside the Social and PR team to brief and execute effective Influencer campaigns and content projects.
• Partner with CRM, Content & Editorial to deliver brand stories and assets across the full omnichannel marketing mix
• Develop and manage event activations, partnerships, ambassadors & sponsorships to drive 915 and Menswear messaging in partnership with PR
• Deliver seasonal brand comms
• Work closely with Buying, Merchandising & Design to drive brand & concessions activity that delivers against key commercial product objectives
• Work closely with VM and styling to deliver brand plans.
Why New Look?
The amazing people, the love of fashion, the 4pm Friday finishes – there are so many reasons to love working at New Look.
We offer training to support you and your career progression, so that you can be at your absolute best.
You’ll also receive these amazing benefits:
• 40% staff discount
• Monthly 25% off privilege vouchers for family and friends to enjoy
• Quarterly sample sales
• Season ticket loans
Apply now to find out more.
Job ID: 52349
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