Assistant Brand Manager, Snacks

Assistant Brand Manager, Snacks

Assistant Brand Manager, Snacks

Job Overview

Location
New York City, New York
Job Type
Full Time Job
Job ID
92741
Date Posted
1 year ago
Recruiter
Carla Tomasi
Job Views
278

Job Description

Job Description

Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's®, Healthy Choice®, Slim Jim®, VH Sauces, Pogo and Vlasic®, and emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®.

We pride ourselves on having the most impactful, energized and inclusive culture in the food industry. For more information, visit www.conagrabrands.ca.

Conagra Brands est une des principales entreprises d’aliments de marque en Amérique du Nord. Son histoire est jalonnée de grands succès alimentaires qui sont le fruit du travail d’une équipe passionnée par l’innovation et la croissance. Conagra offre des choix pour toute occasion grâce à des marques réputées comme Hunt’s®, Aylmer®, Marie Callender's®, Healthy Choice®, Slim Jim®, les sauces VH®, Pogo®, Vlasic® et des marques émergentes, dont Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein® et Frontera®.

Nous sommes très fiers d’avoir la culture la plus influente, la plus dynamique et la plus inclusive du secteur alimentaire. Pour en savoir plus, visitez www.conagrabrands.ca.

Position Summary:

The Assistant Brand Manager, Brand Management is the project integrator responsible for supporting/leading key initiatives necessary to deliver annual financial/marketplace targets for the Annual Operating Plan (AOP).  Tracks brand(s) budgets based on AOP. Analyzes all elements of the P&L, and makes suggestions to team to achieve financial/marketplace outcomes. Play a meaningful role in the delivery of brand’s P&L goals and supports execution of strategies to achieve financial/marketplace outcomes.

Responsibilities:  

60% Planning and P&L Management:

Participate in the Annual Operating Plan for assigned brand(s)

Support revenue growth management activities: Integrated Margin Management/Pricing, Trade Efficiency Support and Maps

Anticipate future business needs and proactively gain alignment with cross functional partners

Delivery of annual financial targets for assigned brands/portfolio(s) according to plan.  Support and delvier on all lines of the P&L (volume, COGS, A&P).  Proactively recommend corrective action if necessary.

Identify opportunities for cost reductions plans working in partnership with RQI and plant personnel

Anticipate future business needs and proactively gain alignment with cross functional partners

Align business processes, drive priorities, and initiatives across assigned brand team/function to create seamless integration (deliver share, penetration and/or buy rate objectives)

Ensure Brand initiatives are consistent with agreed upon goals, priorities, strategies, and brand equities

Drive revenue growth management activities via integrated Margin Management and Pricing recommendations

Drive demand centered insights and jobs theory for assigned brand(s)

Manage Brand equity (language, vision, strategy)

Good understanding and use of consumer insights and competitive analysis.

Create and execute comprehensive marketing activation plans.

Work closely with Brand Development team on understanding innovation pipeline for assigned brand(s)/portfolio

Leading the execution of pack size innovations for all Snacks brands

Collaborate with and ensure effectiveness of working relationship with Market Strategy and Planning (MS&P) partners to ensure that go-to-market strategy and trade spend effectiveness is being followed and executed

Work with MS&P on the commercialization of innovations and ensure Sales have all the tools required (sell sheets, etc) for innovations and for branded news.

Work with the Commerce team to ensure go-to-market strategy is being followed and executed

20% - Strengthen & Build Brand Management Process

Build organizational technical capabilities by providing day-to-day coaching and mentoring to cross-functional team and external partners

Ensure successful presentation, comprehension and integration of AOP, strategic plans, business reviews, and briefs to senior leadership team or business partners

Build strong relationships with US, International and Cdn innovation teams

20% - Admin Support

Manage A&P spending to ensure spend is withing specified budget(s)

Monitor brand(s) budget and track associated expenses in Allocadia (P&D); reconciling invoices against approved projects

Assist SBM, Brand Management with process enhancement projects, as required

Qualifications, Education & Experience:

2-3 years experience in Brand management within Consumer Packaged Goods, ideally in Tier 1 food manufacturing. Bachelor’s Degree required, MBA a strong plus.

Experience in developing and executing marketing programs, brief writing, and managing P&L’s

Proven ability to deliver initiatives that have been realized and contributed significant gains in the capture of market share, revenue and volume growth, and operational efficiencies.

Ability to make sound business decisions that balance a variety of factors in a complex operating environment and ultimately achieve optimal outcomes.

Good strategic and analytic capabilities. Comfortable utilizing data to support business decisions.

Experience working with a cross function team including sales, finance and research. 

Demonstrated organizational, prioritization, and multi-tasking skills. 

Strong communication and interpersonal skills to function effectively as a leader and in a team environment.

Our Modern Workplace:

Conagra’s culture of collaboration enhances our ability to meet critical business goals, deliver value to customers and consumers and provide you with the flexibility you need to achieve a better work-life balance. We carefully consider each role and how often each team member needs to collaborate in-person. This position requires you work from our Mississauga office 3 days a week.

Notre lieu de travail moderne :

La culture de collaboration de Conagra améliore notre capacité à atteindre les objectifs d’affaires critiques, à offrir de la valeur aux clients et aux consommateurs et à vous offrir la flexibilité dont vous avez besoin pour parvenir à un meilleur équilibre entre vie professionnelle et vie privée. Nous examinons attentivement chaque posts et la fréquence à laquelle chaque membre de l'équipe doit collaborer en présentiel. Ce poste exige que vous travailliez de notre bureau de Mississauga 3 jours par semaine.

SF:LI

Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, or any other protected factor. ConAgra Foods is committed to working with and providing accommodation to individuals with disabilities. If you need special assistance or an accommodation while seeking employment, please e-mail Canada.Recruitment@conagrafoods.com. We will make a determination on your request for accommodation on a case-by-case basis.

À titre d'employeur souscrivant au principe de l'égalité d'accès à l'emploi, Conagra Brands considère les postulants qualifiés pour les offres d'emplois sans égard à la race, la couleur, les croyances religieuses, l'origine, le sexe, l'orientation sexuelle, l'identité de genre, la langue parlée, l'âge, le handicap ou tout autre facteur discriminatoire. Conagra Brands s'engage à travailler et offrir des accommodements aux individus ayant des handicaps. Si vous avez besoin d'assistance ou si vous avez des besoins spécifiques pour votre emploi, vous pouvez transmettre votre demande par courriel à Canada.Recruitment@conagrafoods.com. Nous prendrons en considération votre demande d'accommodement au cas-par-cas.

Job ID: 92741

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